In today's fast-paced business environment, having a solid marketing strategy is more crucial than ever. That's where Marketing Training Club comes in. Our consultants offer tailored solutions to address your unique challenges, providing objective insights and industry-leading expertise to propel your business forward.

Marketing Consulting

from Consultants that worked on behalf Google, consulting more than 180 businesses to date.

Whether you're a startup looking to establish your brand presence, a small business aiming to expand your market reach, or an established enterprise seeking to revitalize your marketing efforts, Marketing Training Club has the tools and knowledge to support your journey to success.

The elements we help with marketing consulting are:

Marketing Research and Strategy

Our team specializes in conducting in-depth market research to provide a clear understanding of your industry landscape, customer behavior, and competitive positioning. We leverage this data to develop comprehensive marketing strategies that are precisely tailored to your business’s unique needs and objectives.

Through detailed audience segmentation, competitor analysis, and trend forecasting, we identify key opportunities to enhance your market presence and drive growth. Whether you’re looking to refine your current marketing efforts or launch new campaigns, we create actionable, data-driven strategies that align with your goals and deliver measurable results.

User Experience Research and Strategy

Our User Experience (UX) team takes a deep dive into the entire user journey to uncover and resolve pain points that prevent users from advancing through key stages of your funnel. Using a combination of UX research methods—such as user testing and click-path analysis—we analyze why users engage (or disengage) at each touchpoint.

Once we’ve identified areas of friction, we develop a comprehensive Desired Action Plan. This plan outlines what we aim to achieve from users at each stage of their journey, from awareness to conversion, and details the exact steps needed to guide them toward desired actions.

Lead Generation Strategy

Our senior marketing consulting team will conduct comprehensive competitive research, analyzing the strategies of key players in your industry. This includes identifying target audiences, evaluating their messaging, and assessing their customer acquisition methods. We will also perform market segmentation analysis to identify untapped opportunities.

Based on this research, we will craft a tailored lead generation strategy designed to maximize your reach and convert prospects into high-quality leads. This will include recommendations for the most effective channels, such as social media, email marketing, paid advertising, and content marketing, as well as actionable steps to optimize lead nurturing and conversion processes.

Go-to-market strategy

We develop data-driven go-to-market (GTM) strategies that ensure efficient product launches and maximize market penetration. Our approach focuses on minimizing waste by leveraging key GTM metrics like Customer Acquisition Cost (CAC), Time to Market (TTM), and Customer Lifetime Value (CLTV) to optimize your market entry.

By using growth hacking techniques, we rapidly test and validate product-market fit, messaging, and distribution channels. We track core KPIs like funnel conversion rates, payback period, and ROI to ensure that each step of the GTM process is fully optimized. Once validation confirms success, we scale your efforts using a performance-driven approach, focusing on sustainable growth while minimizing risks.

Business revenue expansion via Marketing

We focus on expanding your business revenue by implementing strategic, data-driven marketing initiatives. Our approach integrates key metrics like Return on Marketing Investment (ROMI), Customer Lifetime Value (CLTV), and Conversion Rate Optimization (CRO) to ensure each marketing effort contributes directly to your bottom line.

We begin by analyzing your current revenue streams, identifying high-performing channels, and uncovering new opportunities for growth through market segmentation, upselling, cross-selling, and customer retention strategies. Our team uses advanced techniques such as audience segmentation, personalized messaging, and multi-channel attribution to maximize your marketing efficiency.

By continuously monitoring KPIs such as Average Revenue Per User (ARPU), Customer Acquisition Cost (CAC), and funnel efficiency, we refine your campaigns to drive scalable and sustainable revenue growth.

Business Acceleration through Data Analytics

Supercharge your business growth with our comprehensive analytics consulting services, combining advanced data insights, neuromarketing, and detailed user behavior analysis. We utilize powerful tools like heatmaps, session replays, and scroll tracking to monitor how users interact with your website, pinpointing areas of friction and optimizing every step of their journey.

Our analysis dives deep into key performance metrics such as bounce rates, exit rates, and click-through rates (CTR), identifying high drop-off pages and pages with poor conversion performance. By understanding user flow, we diagnose why visitors are abandoning key conversion paths and uncover hidden opportunities to improve the user experience. Metrics such as time on page, form abandonment, and scroll depth allow us to identify specific content or UX elements that may be causing friction.

We also integrate neuromarketing techniques, analyzing how factors like emotional engagement and cognitive load affect user decision-making. By combining these insights with traditional metrics like Customer Lifetime Value (CLTV), Conversion Rate Optimization (CRO), and Cart Abandonment Rates, we create a data-driven strategy to systematically reduce drop-offs and boost conversions.

Market expansion strategy

Unlock new growth opportunities with our data-driven market expansion strategy. We start by conducting thorough market research to identify emerging trends, untapped customer segments, and geographic regions with high potential. Our team will analyze your current market position and uncover key areas where expansion efforts can yield the most impact.

From there, we develop tailored strategies to help you enter new markets, optimize product offerings, and adapt your marketing approach to meet the unique needs of each target audience. Our goal is to drive sustainable growth, reduce risk, and ensure long-term success as you expand your business footprint.

Goal-centric strategy

Our goal-centric marketing strategies are designed to drive measurable results by thoroughly analyzing your business objectives. Through in-depth research and data-driven insights, we identify key opportunities and optimize each step of your marketing efforts to ensure alignment with your desired outcomes.

We conduct market analysis to uncover the most effective channels—whether through a broad omnichannel approach or highly focused niche strategies—ensuring that no resource is wasted. Each strategy is fine-tuned based on ongoing performance metrics and customer behavior to continually optimize results and deliver tailored solutions that generate sustainable growth.

Pricing optimisation

Maximize your profitability with our pricing optimization strategies, carefully crafted to strike the perfect balance between value proposition and market competitiveness. We calculate the marketing margins with you and make sure you stay profitable and happy at the same time. Scaling your profits without increasing your hands-on hard working hours is the key for us.

Customer identification and expansion strategy

We’ll analyze your existing customer base, identify key demographics, and uncover new market segments to target.

Our approach ensures that you not only attract the right audience but also foster long-term customer loyalty and retention. By expanding your reach and deepening your relationship with your customers, we’ll help you achieve sustainable growth and maximize lifetime value.

Client journey realisation and strategy

We meticulously analyze every step of your customer journey to uncover potential gaps and lost opportunities. Based on this analysis, we craft tailored strategies for each stage, from initial awareness to post-purchase engagement. Our goal is to minimize drop-offs and maximize conversion rates by providing a seamless, personalized experience that keeps your customers engaged at every touchpoint.

By understanding your audience’s behaviors and pain points, we design solutions that enhance their experience, streamline processes, and ultimately improve your overall customer retention and satisfaction.

Performance Marketing Consulting

Our team will analyze key metrics such as Earnings Per Click (EPC), Cost Per Acquisition (CPA), burn rates, lead generation budgets, and Conversion Rate Optimization (CRO).

With these insights, we will work collaboratively to build and fine-tune high-impact campaigns that are laser-focused on generating leads. From budget allocation to performance tracking, we’ll ensure every dollar is maximized to achieve measurable, scalable growth in your marketing efforts. Our goal: to deliver consistent, high-quality leads that drive business results.

Retention and Database Strategy

Once a lead is captured, we focus on nurturing that relationship through targeted and personalized email marketing campaigns.

We will craft a series of highly effective email templates, tailored to various customer segments and lifecycle stages—whether it’s a welcome email, re-engagement campaign, or exclusive offer. Each template will be optimized for deliverability, open rates, and conversions, using proven best practices like compelling subject lines, persuasive content, and clear calls to action.

In addition to email content, we will guide you on segmenting your customer database for more personalized outreach, tracking customer behavior, and automating follow-up processes. This ensures continuous engagement and fosters brand loyalty while reducing churn.

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We'll analyze market trends, conduct competitor research, and develop actionable recommendations to help you achieve sustainable growth and stay ahead of the curve.

How we work:

At Marketing Training Club, we prioritize excellence, efficiency, and accountability. We work closely with our clients to develop customized strategies and deliver tangible results within specified timeframes. With our team by your side, you can trust that your marketing initiatives are in capable hands. Additionally, you will receive a comprehensive playbook containing all the strategies we discuss, ensuring you have a reference guide throughout your journey.

Price: €180 ^+VAT per hour

Driven by passion to results with over 450 Business accounts already optimised by our consultants:

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Savvas Agathangelou - Communication and Performance Specialist Google Paid & Organic

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Stefanos Moschopoulos - Youtube Growth and SEO Specialist - Paid and Organic

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+ Guest consultants that worked with companies like: Google, Amazon and AI software ventures.

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Ready to accelerate through marketing?

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