What was the goal?

Consulting Craftery, a marketing agency, works with numerous clients in the verticals of Real Estate, E-commerce, and SaaS. They needed our training to stay up-to-date and leverage the new era of growth marketing for their clients.

Vasilis, the digital marketing specialist of the company, got coached by our consultants and managed to achieve 500% growth already by the first month ( as his review suggests).

Solution:

• Business Consultation: We analyzed their clients' goals and revenue streams. Then, we prioritized conversion segments by assigning different lead values. Alongside their client, we established KPIs for each campaign, setting clear measurable goals for where we aim to take the brand in the next 6 months.

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• Google Ads and Marketing Strategy: To boost online visibility and drive targeted traffic, We devised a comprehensive Google Ads and marketing strategy. This included thorough keyword research, ad copy optimization, and campaign structuring. By implementing effective ad placements and leveraging data-driven insights, We positioned the Company as a prominent player in their industry, resulting in increased website traffic and higher conversions.

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• Retention Strategies: During our business strategic audit, we identified an opportunity akin to low-hanging fruit. Consequently, we recommended a retention marketing strategy aimed at upselling and enhancing the lifetime value of each lead.
  

Results:

• Increased Sales and Revenue: By implementing effective Google Ads and marketing strategies,we helped the company experience a significant boost in sales and revenue. The targeted campaigns, optimized ad copies, and strategic placements resulted in improved conversion rates and a substantial return on investment.

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• Improved Brand Retention: Our approach to business consultation and digital marketing retention has significantly contributed to enhancing their brand reputation and the lifetime value of each lead. Our consistent approach to full-funnel retargeting and in-banner strategy has helped the brand adopt retention strategies as their new revenue powerhouse.

Public Review from the Marketing Specialist